Hello, I’m Jiaxin, the TikTok Manager at M8 Car Accessories & Tint. We mainly provide automotive services such as full-car window tinting and paint protection film installation. With branches in Kuala Lumpur, Batu Pahat in Johor, Penang and Ipoh, we serve car owners across different areas.
Previously, we mainly reached new customers through social media and customer referrals. After partnering with NEWPAGES to build our website, customers gained another way to learn about us and find our outlets. Over our five years of collaboration, the website has helped strengthen our brand image and awareness, while also bringing us around 30%–35% sales growth. Some customers have even found us through AI searches and visited our outlets.
Adding a Website to Our Existing Social Media and Customer Referral Channels
Before using the NEWPAGES website, we mainly connected with customers on platforms such as Facebook, Instagram and Xiaohongshu. We also relied on customer referrals to bring more car owners to our outlets. These were our existing ways of attracting customers and important channels for building relationships with them.
When choosing to work with NEWPAGES, we considered more than just website development. Maintenance after the website went live and access to professional advice were equally important to us. The NEWPAGES team provides this ongoing support, giving us greater peace of mind as we use the website.
As the collaboration progressed, the website gradually became another source of customers alongside social media and word-of-mouth referrals. It also gave our brand the opportunity to reach a wider audience.
The Website Helps Grow Sales and Introduce Us to More Customers
For us, the website’s value is reflected in practical changes in our business. Since working with NEWPAGES, we have seen results in the following areas:
A Customer Who Visited Following a ChatGPT Recommendation
One customer who left a particularly strong impression on me had just bought an Exora. He needed window tinting for his new car but was unsure where to go, so he used ChatGPT to look for relevant services and found us.
Before visiting, he had already learned through his search that we offered a range of automotive services. When he arrived at our outlet, we could discuss his needs in more detail, which made the conversation smoother. This experience showed us that customers have more ways to find services. For car owners who know what they need but have yet to choose an outlet, an online search can be their first introduction to us. The website gives our services a chance to be discovered at this stage, turning an online interaction into a conversation at our outlet.
Google and ChatGPT Search Result Screenshots
Five Years of Partnership: Valuing Results and Ongoing Support
Over our five years of working with NEWPAGES, we have valued the sales growth, increased brand awareness and actual customer visits brought by the website. The NEWPAGES team also continues to provide website maintenance and professional advice, giving us greater peace of mind. For us, the value of this partnership lies both in the changes it has brought to our business and in the support we continue to receive after the website goes live.
