Hello everyone, I am Cedric Gan, Director of Syarikat Perniagaan Kim Soon. Based in Johor Bahru, we are a supplier of industrial and marine products. We primarily distribute 3M industrial tapes and marine sealants, alongside Rubberex industrial gloves and automotive putty. Over the years, we have been committed to providing high-quality products and professional technical support to shipyards, various factories, and industrial sectors.
As a traditional industrial supplier, we used to rely heavily on manual sales efforts and a limited geographical network to expand our business. However, since partnering with NEWPAGES to launch our new corporate website, our client acquisition model has undergone a fundamental shift. Within less than a month of going live, our core product keywords climbed into the top 3 Google search results. Not only did online inquiries surge, but we also broke through geographical constraints—expanding our reach to unexpected new markets like Pangkor Island and Langkawi, driving a steady overall revenue growth of 5% to 10%.
Why We Chose NEWPAGES
When deciding to undergo digital transformation, our core consideration was NEWPAGES's proven strength in SEO and search engine rankings.
In the industrial and marine sectors, buyer requirements are highly specific. When facing engineering challenges or sourcing exact specifications, buyers turn directly to Google. NEWPAGES's SEO expertise stood out significantly compared to other service providers. Right from the beginning, our goal was to build a passive client acquisition system, enabling prospects with precise procurement needs to find us online and initiate inquiries.
Deepest Impression of NEWPAGES
What impressed us most during our collaboration was undoubtedly the speed of results after launch. Within less than a month of the website going live, our site ranked in the top 3 Google search results for relevant keywords such as "3M industrial products." This rapid ranking far exceeded our expectations and quickly generated a high volume of online inquiries.
In today's commercial landscape, having a high-performing website that captures leads and attracts automated inquiries is crucial for establishing online authority and winning market competition.
With a continuous influx of targeted traffic, our company's overall revenue has achieved a steady growth of 5% to 10%, with online channels consistently generating new business opportunities.
Key Transformations Before and After Website Launch
Launching the website brought clear improvements to our daily business operations and market expansion:
- Transformation in Product Presentation: Before having a website, our sales outreach relied on door-to-door visits carrying physical samples for trials, which was time-consuming and inefficient. Following the website launch, all product specifications and parameters are clearly displayed online, allowing clients to review details instantly via link and drastically lowering initial communication costs.

- Breakthrough in Market Coverage: Previously, our clientele was concentrated in major Peninsular cities such as Kuala Lumpur, Penang, and Johor. Through NEWPAGES's SEO strategy, we began reaching entirely new territories—securing clients in Langkawi and receiving substantial orders from Pangkor Island, outcomes unattainable through traditional ground sales alone.
Google and ChatGPT Search Result Screenshots

Evaluating NEWPAGES's Service & Final Recommendation
I hold NEWPAGES's service in very high regard. Whenever we have questions or technical maintenance needs, their team responds rapidly, resolving issues immediately to keep our online lead channel running efficiently at all times.
I am eager to recommend NEWPAGES to my business partners. Given current marketing trends, building a high-ranking corporate website is an essential business investment for both B2B and B2C enterprises. Traditional businesses aiming to shift from a passive position must establish their online search advantage—NEWPAGES is truly a trustworthy digital transformation partner.
