Vintage Botanical
NEWPAGES WEBSITE MARKETING CONSULTANT

Michelle Koo

 
 
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ARCHIVE No. 9072
NEWPAGES WEBSITE MARKETING CONSULTANT

Michelle Koo

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"Being found is not luck — it’s design. Helping businesses rank is my profession — helping them stay visible in the AI era is my value."

被看见,不是运气,而是策略。帮助企业提升排名是我的专业;帮助企业在 AI 时代持续曝光,是我的价值。

42 Customers Active Consultations
11 Months Joined Since July 2025
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✦ Vision & Story

Personal Story

“随着时代不断进步,尤其是 AI 科技越来越发达,我也持续 learning 最新的 AI 与网站相关知识,并将这些策略与方向提供给顾客,帮助他们的网站获得真正的成长与曝光。”

“对我来说,最大的成就,不只是完成一个网站,而是看到顾客善用我所提供的点子与知识后,成功提升 brand 影响力、获得更多生意,并真正通过网站赚到钱。”

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Artistic Leadership & Strengths / 艺术指导与领导力

Served as the Artistic Director of the SKY Wind Band (a community wind band) since 2019, guiding the ensemble with vision, musical excellence, and a strong sense of community.

自2019年起担任SKY管乐团艺术总监,通过卓越的音乐导向与凝聚力,将古典艺术的严谨精神注入数字营销战略。

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Professional Experience

2024 – 2025

Sales Executive

Large Format Digital Printing Machinery
2022 – 2023

Sales Designer

Fluted Wall Interior Materials
2015 – 2021

Freelance Classical Clarinetist & Music Tutor

Classical Performance & Education

Training & Specialized Skills

Courses Attended Key Leadership Coding Program
Additional Skills Wind Band Conducting

Language Competencies

华语 (Chinese) Native 100%
 
English Fluent 80%
 
Bahasa Melayu Fluent 80%
 
客家话 (Hakka) Fluent 80%
 
Hometown Seri Kembangan
Residence Puchong
Hobbies Conducting & Reading
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✦ Industry Expert

Focused Markets & Expertise

深耕建筑、工程、五金及家居行业,通过精准重塑网站架构、谷歌SEO与多渠道AI推荐策略,帮助实体传统行业在互联网与AI时代全面占领头部排名。

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Construction Industry
01 / Infrastructure

Construction (建筑工程)

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Waterproofing
02 / Engineering

Waterproofing (防水工程)

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Hardware
03 / Manufacturing

Hardware (机械五金)

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Home Furniture
04 / Consumer Goods

Home Furniture (家居家具)

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Steel Industry
05 / Heavy Industry

Steel Industry (钢铁工业)

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Interior Design
06 / Spatial Art

Interior Design (室内设计)

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✦ SUCCESS PORTFOLIO

Bilingual Strategic Case Studies

 
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Steel Manufacturer Case Study
No. 001 / HEAVY INDUSTRIAL SEO, AEO, GEO
Google Page 1 ChatGPT Recommended Organic Growth

从依赖广告到自然曝光

From Invisible to Discoverable: How a Steel Manufacturer Started Ranking on Google & ChatGPT

The Obstacle / 传统痛点

以前客户无法通过自然搜索出现在 Google 第一页,只能长期投入 Google Ads 维持生命线。广告一停,网站曝光和流量便彻底消失。

Previously struggled to appear on Google organically, relying heavily on Google Ads. Once budgets stopped, visibility vanished.

The Breakthrough / 策略转变

重新规划网站架构与 SEO/AEO/GEO,让客户在搜索 "Steel Manufacturer Nilai" 时稳定出现在 Google 首页,并获得 ChatGPT 等智能搜索的精准推荐。

Restructured with SEO, AEO, & GEO. Now ranks organically on Page 1 for local high-intent keywords, and is discovered by ChatGPT.

“这代表网站已经不再只是一个‘线上名片’,而是一个能够持续带来自然流量、品牌曝光与询盘的生意系统。”

“This proves that a website should no longer function as just an online brochure. It should become a business system that continuously generates organic traffic, brand visibility, and customer inquiries.”

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Hardware Store Case Study
No. 002 / TRADITIONAL RETAIL SEO, AEO, GEO
Active Inbound Traditional to Digital Daily Orders

传统五金店转型:从等待顾客,到新客户每天主动找上门

Traditional Hardware Store Transformation: From Waiting for Customers to Attracting New Business Every Day

The Obstacle / 传统模式

原本没有网站及 any 线上宣传,仅依赖熟客和路过的散客。在竞争白热化的市场中,面临因无法在线被检索而导致新客户持续流失的危机。

Relied solely on walk-ins. Lacking digital presence, they risked losing customers to competitors who could easily be found online.

The Breakthrough / 数字化突围

搭建由区域 SEO + 多维推荐搜索 system(GEO)赋能的高速企业整站。不再被动坐店等待,现已实现每天稳定的高意向新客户在线发起询单和采购订单。

Created a clean, high-speed website powered by localized SEO & GEO. No longer waiting passively—now capturing fresh inbound inquiries and orders daily.

“因为在今天这个时代,真正有竞争力的企业,不局限于‘做得好’,更在于‘能够被看见’。”

“Because in today’s business environment, having a good B2B presence is no longer enough — the businesses that win are the ones that can be found.”

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Waterproofing Case Study
No. 003 / INDUSTRIAL ROOFING SEO, AEO, GEO
High-Intent Leads B2B Lead Engine Accurate Inquiries

高建筑与工业防水工程网站优化成功案例

SEO Transformation Case Study: From Zero Traffic to High-Quality Industrial Waterproofing Leads

The Obstacle / 流量质量瓶颈

过去缺乏自然流量,且获得的信息大多数属于不匹配的无效询价,并未吸引到真正有高层建筑和大型厂房等高客单需求的B2B客户。

Website suffered from zero organic visibility. Incoming inquiries were weak and irrelevant, mostly consisting of low-value cost-checking.

The Breakthrough / 垂类聚焦突破

锁定“工业防水、高楼防水”核心关键词。利用区域 SEO + 智能 AEO 优化,吸引工厂及大型建筑商精准到访,彻底提升了项目询盘质量与匹配度。

Targeted high-intent phrases like “industrial waterproofing.” Combined regional SEO and AEO strategy. Now converting high-tier B2B leads.

“网站也从单纯展示页面,转变为持续带来精准 B2B 客户的获客系统系统。”

“The website has successfully evolved from a simple online presence into a consistent and highly effective B2B lead generation system.”

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✦ A Personal Message From Michelle ✦

If your website is not bringing you consistent customers, it’s time to fix how you are being found.

Let’s build a visibility system that actually brings you B2B business.

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